If you listen to BMW marketing, they'll have you convinced that the only place to really experience the full benefits of the i3 is to drive it in a city environment. Pretty much every description they offer for the i3 includes how it's a car made for the Megacities of the world. Take this from the BMW i website for instance: "Electric and electrifying – the BMW i3 redefines mobililty(sic): with its visionary design and innovative BMW eDrive transmission it’s the sustainably designed vehicle for everyday urban use."
I'm definitely not saying the i3 isn't perfectly capable of negotiating the urban jungle on a daily basis. In fact, city driving is where the i3 is most efficient. Driving streetlight to streetlight, using the regenerative braking to recapture much of the energy used, since you rarely drive for long without needing to slow down, is the type of driving that will allow for better overall range. Aside from this efficiency advantage and the fact that you usually don't need drive so far (making the limited range less of a concern) and perhaps the ease of parking the i3's tiny frame on city streets, there isn't any other advantage to driving it in the city. I've now been driving electric for over five years and have piled up about 150,000 electric miles on my MINI-E, ActiveE and i3. The crazy thing is, I live in a very rural part of New Jersey where cows and horses are part of everyday life and the bright lights of New York City are over 50 miles away. Like my previous EVs, my i3 has adjusted well to life in the country, even if this isn't the life BMW had envisioned for its carbon fiber halo car.
|My MINI-E was a |
However I'm not satisfied just saying it can do fine in the country and suburbs. I believe it is indeed better suited for a life outside the city limits, so please allow me to defend that statement.
For starters, the vast majority of people who live in the suburbs and in rural areas live in private residences and the exact opposite is true for those who live in cities. Living in a private residence gives you control over your electrical supply and parking arrangements, which as you know is pretty important if you drive an electric car. You simply hang a 240v EVSE in your garage or carport and your refueling issues are mostly solved. The vast majority of electric vehicle charging occurs at home, and having the ability to install a home based EVSE where you live really simplifies things. Conversely if you live in an apartment or condo in the city, establishing a location to park and charge your car can be an enormous challenge. I have had dozens of people who live in New York City reach out to me through this blog asking for help in securing a charging location because they wanted to buy an EV. It's not impossible, but it requires a lot of work and in many cases a lot of money and persistence. Some parking garages have allowed customers to install a private EVSE and separate meter so they can pay for the electric it uses. This usually costs a couple thousand dollars and requires a lot of legwork. Other garages have allowed the person to plug into an existing 120v outlet and pay a small monthly fee for the energy which is the best solution if 120v charging will offer enough energy for the persons driving needs. In any case, it's a lot harder to recharge your car in you live in the city.
So all that's left to discuss is the range. I suppose the main reason BMW and other manufacturers have pointed to EVs as being better suited for urban environments is because they have limited range and require longer refueling time than their internal combustion counterparts. This is a valid point and one that will prevent many people who live in rural areas where destinations tend to be farther apart from considering an EV. I'm certainly not saying that everybody today is ready to go electric or that the current electric offerings would suit the needs of everybody, but I do believe the vast majority of people could definitely integrate one into their life if they want to. The "if they wanted to" is the operative term here because going electric does require some degree of planning and range awareness. You can't just hop in the car and drive without knowing roughly how far you'll be going and the location of possible charge points just in case you need them. That is, unless you have an EV with an extraordinary range (ala Model S) or one with a range extender like my i3 REx has. By setting up charging stations in various locations along the routes that I frequently drive, I've effectively built out my own private network, but I understand the average person will not be willing or able to do that. Having the range extender there "just in case" has completely removed any concern about whether or not I can make any destination and offers that secondary level of support that many considering an electric vehicle are seeking. My previous electric cars were definitely fine for me and my life in the country. The range extender on the i3 only makes it that much better and will allow others in rural areas who may not have been as "adventurous" as I was to go electric. With long range pure EVs like the Tesla Model S, and range-extended, shorter range options like the i3 REx, the electric "Country Car" has definitely arrived.